Behavioral Models and Hormones

Mindset (Pill)	Bucks (Support)	Fucks (Passion)	Sucks (Rebellion)	Primary Hormone	Secondary Hormone	Political Role
Red (Alpha)	Captain: Head of family, husband	Chad: Women chase, no commitment	Dark Triad: Ruthless, hollow	Dopamine (Ch. 1)	Testosterone	Party Leaders: Conventions, debates
Purple (Beta)	Schlub: Married, wife grinds him down	FWB: Backup fling, emotional tampon	Goth: Moody, defiant, seeking calm	Serotonin (Ch. 2)	Oxytocin	IRL Activists: Marches, chants
Yellow (Sigma)	VC Angel: Entrepreneur, cash-rich	Artist: Musician, fame a byproduct	Ponzi: Schemer, crashes on greed	Adrenaline (Ch. 3)	Dopamine (Bucks) / Testosterone (Fucks)	Media Makers: Talking heads, bloggers
Pink (Delta)	Gay Bear: Older, wimpy, moneyed	Gay Cub: Young, stylish, bold	Pedo: Twisted, lost, self-hating	Testosterone (Ch. 4)	Adrenaline	Gay Caucus: Policy, alliances
Blue (Omega)	Comic Con: Fat, unkempt, fantasy-driven	Gamer Pro: Vape Bro, drunk hookups	Unabomber: Lone wolf, manifesto	Oxytocin (Ch. 8)	Serotonin	Online Activists: Tweets, streams

Hormones by Mindset and Chapter

Red Pill (Alpha)

Primary: Dopamine (Ch. 1: The Serfdom Furnace) - Reward-seeking, status-driven—envy fuels their chase for the top spot (e.g., party leader’s podium).
Secondary: Testosterone - Assertion and dominance—sharpens their leadership edge (e.g., Captain’s command, Chad’s swagger).

Purple Pill (Beta)

Primary: Serotonin (Ch. 2: The Yellow Pill Spark) - Stability and calm—jealousy drives their fear of losing ground (e.g., IRL activist’s need for cause approval).
Secondary: Oxytocin - Bonding and loyalty—keeps them tethered to the group (e.g., Schlub’s wife, FWB’s cling).

Yellow Pill (Sigma)

Primary: Adrenaline (Ch. 3: See the Mold) - Action and risk—competitiveness powers their drive to outdo, not covet (e.g., media maker’s narrative control).
Secondary: Dopamine (Bucks) / Testosterone (Fucks) - Dopamine for VC Angel’s reward when bets pay off; testosterone for Artist’s bold creation—dual paths to gain.

Pink Pill (Delta)

Primary: Testosterone (Ch. 4: Break the Cast) - Assertion and identity—curiosity sparks their interest in the top dog (e.g., gay caucus’s policy flex).
Secondary: Adrenaline - Action and flair—fuels their bold moves (e.g., Gay Cub’s style, caucus alliances).

Blue Pill (Omega)

Primary: Oxytocin (Ch. 8: The Forge Eternal, prepped in Ch. 7) - Bonding and trust—admiration binds them to higher-value men (e.g., online activist’s hero worship).
Secondary: Serotonin - Calm and comfort—softens their tribal cling (e.g., Comic Con’s cons, Gamer Pro’s streams).

Sucks (All Mindsets)

Secondary: Cortisol (Ch. 5: Forge Your Sigma) - Stress and burnout—twists rebellion into ruin (e.g., Dark Triad’s hate, Ponzi’s crash, Unabomber’s isolation).